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Independent UK research. Real costs. Evidence you can check.Independent UK research. Real costs.
Black Friday Price Claims Audit 2026

Black Friday Price Claims Audit 2026

The short answer (prices captured 5 November 2026) We have priced the same fixed basket of 74 Amazon UK products four times since 6 September. Black Friday is 27 November. On 5 November, 36 of the 72 products we could price on all four dates were above the cheapest we...