Home
Site updated: 13 October 2026
UK Edition
UK demand index
Week of 28 August 2026 to 3 September 2026, measured on 4 September 2026. Source: Google Trends, United Kingdom. No edition has been published since this one, so these figures are 5 weeks old. How this is measured
We track UK search interest in the products we write guides about, and rank them by how far that interest moved over the last seven days against the seven days before. Every figure links to the Google Trends query that produces it, so you can check it yourself.
In the seven days to 3 September 2026, the fastest rising UK product searches we track were heated airer at +161.7%, dehumidifier at +61.3% and smart thermostat at +57.9%. The steepest fall was tower fan at -18.6%. Figures are Google Trends UK search interest against the previous seven days.
Ranked by seven day change in UK search interest. Each term is measured on its own, so a figure in this table describes that term against its own previous week, not against the other terms.
Put tower fan, dehumidifier and heated airer into one Google Trends query for Great Britain and you get all three on the same scale for the twelve months to 3 September 2026. On that scale the last week fans led dehumidifiers was the week of 9 August 2026, at 18 against 13. Dehumidifiers led the next week at 7 against 14, and the gap has widened every week since: 4 against 15 in the week of 23 August, then 3 against 21 in the week of 30 August. Heated airer went 1, 2, 4, 6 across the same four weeks.
We call that switch the damp turn: the week UK search demand stops being about moving air and starts being about removing water. In 2026 it landed in the week of 16 August.
The catch is that these are small numbers on a shared scale, so any single week could flip on noise. What makes it a turn rather than a wobble is that the gap has widened three weeks running, and that the seven day movers above are pointing the same way.
Written by Jacob Whitmore, Whito Ltd. Read our methodology and how we make money. Guide links go to our own pages; those pages carry Amazon affiliate links.
This page always shows the current week. Each week is also kept at its own page, exactly as it was published.
The UK chart leader costs 27.8p a soak. The cheapest box on the same shelf costs 3.4p. We read 20 listings and counted how many will…
From Best denture and retainer cleaning tablets UK 2026
From Best firelighters UK 2026: what a fire actually costs to light
From Best ashwagandha supplements UK 2026: the milligram numbers audited
From Best smart plugs UK 2026: the max watts on the box is an assumed voltage
From Best extension leads UK 2026: four sockets, one fuse
From Best tumble dryers UK 2026, ranked by what one load costs
The UK chart leader costs 27.8p a soak. The cheapest box on the same shelf costs 3.4p. We…
Six Amazon UK firelighters costed per lighter and per fire on prices read on 12 October 2026, plus…
The six best-selling ashwagandha supplements on Amazon UK print headline doses from 600mg to 3,000mg. We read every…
All six best-selling UK smart plugs are 13A, yet they quote four different maximum loads. We work out…
Amazon UK's best-selling extension leads, with the total load limit nobody prints on the box and the cable…
Nine best-selling tumble dryers ranked by pence per load at the October 2026 cap, from each maker's EU…
Six boxes of disposable gloves sit in Amazon UK's DIY top 30. We read eight best-selling listings and…
Two BRITA cartridges sit at number 2 and number 15 in the Amazon UK Home and Kitchen chart…
A microwave cooks a jacket potato for about 4p at the October 2026 cap, against 10p in an…
We read the listing copy on Amazon UK’s six best selling mould removers. Only two claim to kill…
Scotland requires interlinked alarms in every home, England does not require interlinking at all, and Wales and Northern…
We read 100 rechargeable hand warmer listings on Amazon UK on 30 September 2026. 92 promise hours of…
lookinto.co.uk publishes dated UK household cost research: what things cost to buy, install and run across home energy, mobility, later-life care and home improvement. The only quote form on the site is for stairlifts and home lifts. Every index states its method, capture date and sources on the page it appears on.
Published by Whito Ltd, registered in England and Wales, company number 10918465. Registered office: 20-22 Wenlock Road, London N1 7GU. Contact hello@lookinto.co.uk · Legal, company details and corrections · X · Facebook
